
So premium that it quadrupled the number of sales leads
CitationAir is a top rated fractional jet service, featuring both high-class service and clientele. I was part of a creative team tasked with developing high-end collateral materials and direct mail to educate consumers about Citation and drive them to the new website.
The effort delivered 440 new high-net worth leads in over a three-month period, quadrupled the number of sales leads Citation had ever seen over the same time period. Creative was also selected for the 2010 Interactive Marketing Award.
–Design work completed while employed at Ryan Partnership. All rights and ownership belong to Ryan Partnership.





