It’s all about the journey. And the journey is all about the
content.
As the popularity of the SAP Customer Journey app increase, so does the need for exciting content and promotional material. I continue to concept and execute exciting materials to promote and fuel the SAP Customer Journey experience.
Enhancing the Customer Journey App
After years of success, the Customer Journey App was in need of some visual and functional enhancements. Design updates include the ability to browse all new types of customer content, an interactive map view, enhanced filtering and unique ways to traverse content.






Illustrated Stories
Illustrated stories are used to visualize a customer’s holistic SAP business story. In a visually dynamic way, a customer’s story is conveyed in a quick look showcasing key messages and data points. These quick look stories are designed to give the audience an overview of a customer story and drive them to view the deep dive story in the Customer Journey App.








Promotional Banners
Similar to illustrated stories, I’ve lead and ongoing series of promotional banners for use across various digital channels.

Executive Illustrations
With so much exciting stuff going on at SAP it’s important for the employees to stay up to speed. I designed a series of interactive digital posters which serve as a monthly communication outlining all the latest and news.




Emails, Social, and Miscellaneous Promotional Materials
Here are just a few of the additional promotional materials I designed for various channels.
