
I’m an ambiturner
After such a successful program in 2010, I was happy to be a key part of the creative team for it’s 2011 installment with a new exciting theme: Fashion. The challenge was to create a fashion design contest geared toward inspiring self-empowerment of young women through creative expression.
We created The Ready For Everything Fashion Design Contest featuring famous fashion designer Mara Hoffman. We worked closely with Mara in creating an exciting program filled with great prizes including; an internship at Mara Hoffman Studios, and a trip to meet Mara and attend Miami Swim Week.
My responsibilities included design and art direction of a wide variety of materials of this online campaign including; program logo and style guide, website, several media placements, Facebook materials, emails, and more. The best part of course was directing a photo and video shoot at Mara Hoffman’s studio in NYC.
The Ready For Everything Fashion Design Contest was a repeat of the success of the 2010 program, both adding and strengthening Skintimate and Skintimate Studios following.
Creative received a 2011 W3 Award and the 2011 Interactive Media Award.
–Design work completed while employed at Ryan Partnership. All rights and ownership belong to Ryan Partnership.














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